We are a Veteran-owned and founded company with one goal: make better quality fishing gear that also respects the environment and our fisheries. Oh, and support those who are serving, or have served, this beautiful country in the process. Our employees are retired veterans with a passion for enjoying every aspect of fishing – especially the catching part! Since better lures mean more fish on your line, we strive to make our lures and scents good for you and the environment.
God Scent Fishing scents are brought to you in a "chapstick-style" tube, so they are a small, lightweight addition to your tackle box. Go ahead, take a variety with you, and use them wherever you are. Easily apply just one time for all-day use with a quick twist and swipe to your lures, soft baits, spinners, and/or flashes, not your clothing!
Why use scents?